The proof

These aren't testimonials.
They're outcomes.

Coach Fish's work is rooted in lived experience and the people who saw what happened after he shared it. These are direct statements from student letters, coaches, and athletic leaders—not anonymous ratings or paid endorsements.

300,000+

Students reached

750+

Keynotes delivered

44

States reached

3,000+

Students who wrote back

23

Years sober

Handwritten student letter thanking Coach Fish for sharing his storyReal letter — unedited

Hope after one keynote

“Thank you for sharing your story, because I can finally write mine.”

This letter came after one presentation. The coaching work gives athletes and families a repeatable structure for what happens next: accountability, goals, choices, perseverance, and faith.

Behavior change

“I witnessed a huge communal shift in culture. Kids who had reputations as major drinkers didn't touch a sip at graduation parties. Your message stopped kids from drinking this weekend.”

Student, Plateau Valley High School — two weeks after one keynote

What happened after the speech is why the program exists. Families need practical support before a high-stakes moment—not after one.

Institutional trust

Named leaders. Direct words.

“His ability to relate to our students helped make his message very 'real'. I would highly recommend him to any athletic department.”

Kris Swogger

Assistant Athletic Director

Northwood University

“This is my third year at Mercy, and I must say that the presentation from Ethan was the most impactful one I have seen to our students.”

Rashidi Aikens

Assistant Athletic Director

Mercy College

“He answered questions for 40 minutes after the talk, then visited with several students one on one. All feedback from students was very positive.”

Chuck Iverson

Director of Athletics

Mount Marty College

“Every teenager should hear it as his message is real and can undoubtedly save lives.”

Jessie Nakanishi

Associate Head Coach

Hawai‘i Pacific University

“I would recommend for every school to have Ethan come share his message because it will influence students to make better choices in their lives.”

Kevin Knudson

Head Basketball Coach

Northglenn High School

“He spent the whole week coaching and interacting with the players on an individual basis. He easily related to the players and that made his message even more impactful. We will have him back year after year!”

Alan K. Walls

Director & Head Coach of National Team Programs

Mongolian Basketball Association

One speech opens the door.
Coaching is what happens next.

Talk with Coach Fish about your athlete's current reality, what support may fit, and whether either coaching path is right for your family.

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